UNIWERSYTET PEDAGOGICZNY
im. Komisji Edukacji Narodowej w Krakowie

Usability studies of selected opinion-forming websites: Polityka, Newsweek Polska, Wprost

AIDA 3 / June 9 - 10 2022

Justyna Klimek, Sandra Micuła

Some media consumers feel a desire to be informed about current events, for some this is the main reason for their interest in a medium or the media. The speakers have undertaken a study of the websites of three opinion-weeklies with a strong market position, available on the Internet: Polityka, Newsweek Polska and Wprost. In order to thoroughly analyze the content of selected opinion-forming websites, the following methods have been used: heuristic evaluation, five-second test and questionnaire. The study group consisted of students studying at Małopolska universities.

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